Glen’s Custard – New Pint Design by Prizum in Pittsburgh
Client: Glen’s Custard
Glen’s Custard is a Pittsburgh-based frozen treat shop established in 1948. Known for its creamy custards, Glen’s has two stand-alone locations, and sells its product in local grocery chains like Giant Eagle.
Project & Goal:
Refresh the existing pint cup design, and make it stand out on the shelves among competitors like Ben and Jerry’s.
Solution:
Prizum kept some main elements, like the iconic logo and orange stripe background. However, the team refreshed the design by adding in the arched image of the barn, farm, and cow for a more modern, updated look for the brand. This new look was applied to a variety of flavors, including blueberry, Santa’s milk and cookies, and chocolate-covered strawberry.
Give the team at Prizum a call today and let us provide your product with the perfect packaging.
