Our Design Process is a Journey of Transformation.
From creative concepts to completion, we like to think of our design process as a journey of collaborative transformation. We take our clients through a series of important steps to help strengthen their brand and their business. And whether we’re developing your brand from the ground-up, or we’re refreshing and refining it, we’re committed to delivering exceptional creative through timeless and transformative design. Here’s how our design process works:
Our clients know their products or services better than anyone, which is why we first invite you to share any insights you have about them, as well as your organization, competition and clients. This allows us to better understand your customers’ needs. Then, we’ll do our own research before we begin to develop your marketing and branding plan. We’ll not only take into consideration what you’ve done in the past that has worked well, but also propose customized marketing and branding solutions to convey your most important messages and help grow your business.
Once we’ve established a solid plan and are all aligned, our creative design team will transform those ideas into fully developed visual concepts. Our creative brainstorming phase utilizes a holistic approach to conceptual design, which means:
- We’ll provide you with several design iterations so that you can choose the one that is the best fit for your business.
- We’ll incorporate your valuable feedback and propose the optimal advertising strategy.
- And, then, our talented team of designers, website programmers and writers generate conceptual story boards for you to review, revise and approve.
Lastly, our transformation process doesn’t stop once your marketing and branding is complete and live. We’ll continue to monitor its success by evaluating your brands overall tone, look and feel to assure it innovative and progressive in your industry. We will also pitch new ideas to position your company at the highest level. From start to finish, Prizum’s transformation process is focused on creating timeless, transformative design and providing clients with effective marketing and branding solutions that deliver effective results.
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Client Testimonials
I can’t thank everyone enough for the great job on our Team Member Open Enrollment Benefits Guides! BenefitFocus, our business partner, who sees a lot of enrollment guides, shared the following: “This is one of our favorite guides that we have seen this year. They make Open Enrollment look fun!”
- Jill Sinkhorn, Senior Benefit Manager